Local Media Works Presents To DWP Marketers

Fifty marketers from the Department for Work and Pensions were briefed on the power of local media for advertisers by Local Media Works last week. At a briefing session, Government marketers heard about the latest trends and insights from L...


Pete Markey: Local Journalism More in Demand Than Ever Before

Pete Markey, chief marketing officer at TSB Bank, has written of "reconsidering" local media as its audience continues to grow. Pete Markey is the chair judge of the Local Media Works Awards, which highlight the power local media has as a highly...


PHD Media Wins Local Media Works Awards

PHD Media has won the Local Media Works Awards Best of the Best award for planning an outstanding national campaign in local media. A panel of judges picked PHD Media for its ‘Awesome Week’ campaign for the Lego Movie 2 and...


New Ads In Brexit Featurelink Campaign

The Get Ready for Brexit campaign is continuing in Featurelink with ads and native content explaining what businesses need to do to prepare for Brexit.   The latest ads have six key steps that businesses can take to prepare for Br...


Judges Highlight Power of Local Media in Awards Judging

Judges emphasised the importance of local media as a powerful platform for national advertisers during the judging session for this year’s Local Media Works Awards. Judges examined entries from media planners who were asked to show ho...