News

09Nov
2017

Government Looks To Strengthen Partnership With Local Media

The Government will look to build upon its partnership with the local media sector because it offers a highly trusted and safe environment for advertisers and powwerful connection with local communities, a senior figure in Government communicati...

09Nov
2017

GSK’s Andy Bolden Says Engagement With Local News Brands ‘Critical' for National Advertisers

GSK’s media director for Europe Andy Bolden, a judge for this year’s Local Media Works Awards, has said that it is “critical” for national advertisers to use local newsbrands amid widespread concern around brand safety an...

02Nov
2017

New Featurelink Category Revealed For Local Media Works Awards

The best Featurelink campaign of the past year will be commended in a new category at the Local Media Works Awards which celebrate the vital role of highly trusted local media as the antidote to ad fraud and fake news. This year's awards ar...

26Oct
2017

Two Weeks Until Local Media Works Awards Winners Revealed

The winners of this year’s Local Media Works Awards which is sponsored by JICREG and celebrates the power of local press as a medium for national advertisers will be revealed at the awards ceremony in a fortnight’s time. The win...

19Oct
2017

Government Must Make More Use of Highly Trusted Local Media

Government must make more use of highly trusted local media with its unrivalled reach into local communities and safe brand environment, senior industry figures told a conference of 500 Government communicators. Addressing delegates, Newsqu...