Featurelink Campaign Drives Online Engagement for Right to Buy

A campaign in Featurelink promoting the right to buy initiative  to council and housing association tenants  across the UK drove high levels of online engagement, a case study has found.   In September last year, the advertis...


National Tyres Runs Featurelink Winter Safety Campaign

National Tyres and Autocare is running  a Featurelink campaign to highlight precautions drivers can take to reduce the risk of breaking down during the winter months. Ads are booked in 70 local press titles across the UK to run next we...


Proposal to Transfer Newsquest’s National Media Sales to Mediaforce

Newsquest is proposing to transfer its national sales operation to Mediaforce, the publisher has announced. Newsquest Media Sales managing director Chris White-Smith will be leading the project and, if implemented, will join the Mediaforce...


Boots Runs Featurelink Campaign

Boots is running a Featurelink campaign in the new year promoting the cancer support services available to people across the UK. Running this month, the campaign by Boots and Macmillan and will see local newspapers carry advertising and edi...


Local Media Readers Spend Big at Christmas

Local media readers are big spenders over the festive period with 1.3 million forking out £800 or more on Christmas gifts, according to TGI.  Over Christmas, 3.5 million local media readers will buy 15 or more gifts - making them...